First Choice CU (WI)

First Choice CU (WI) is headquartered in MARSHFIELD and is the 92^nd largest credit union in the state of Wisconsin. It is also the 3,083^rd largest credit union in the nation. It was established in 1967 and as of December of 2011, it had grown to 9 employees and 3,256 members. First Choice CU (WI)'s savings rates are 44% higher than the national average, and it boasts a 5-star health rating.

First Choice CU (WI) Checking Account Rates

First Choice CU (WI) Savings Account Rates

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First Choice CU (WI) IRA Rates

Data for Q4 2011

Institution Statistics FIRST CHOICE NCUA # 66545 BankRate Report View Year Chartered 1967 Employees 9 Primary Regulator Assets and Liabilities Assets $27.24 million Loans $13.78 million Deposits $23.03 million Equity Capital $4.12 million Loan Loss Allowance $166,000 Unbacked Noncurrent Loans $122,000 Historic Data - December 2010 Assets $26.24 million Equity Capital $3.94 million Loan Loss Allowance $169,000 Unbacked Noncurrent Loans $171,000 Profit Margin - Quarterly Net Interest Margin 6.05% Return on Assets 0.65% Return on Equity 4.27% Interest Income $1.15 million Non-Interest Income $150,000

Institution Health Overall Score: 5 out of 5 Texas Ratio The Texas Ratio is an indicator of how much funds a bank has available compared to the total value of loans considered at risk. As of December 31, 2011 First Choice CU (WI) had $122,000 in non-current loans and owned real-estate with $4.28 million in equity and loan loss allowances on hand to cover it. This gives First Choice CU (WI) a Texas Ratio of 2.85% which is excellent. Any bank with a Texas Ratio near or greater than 100% is considered at risk. Texas Ratio Trend The Texas Ratio for First Choice CU (WI) decreased slightly from 4.16% as of December 31, 2010 to 2.85% as of December 31, 2011, resulting in a positive change of 31.55%.This indicates that the balance sheet and financial strength for First Choice CU (WI) has improved slightly in recent periods. Deposit Growth In the past year, First Choice CU (WI) has increased its total deposits by $816,000, resulting in 3.67% growth for the year. A strong track record of growth is an indicator of consumer confidence and the bank's ability to strengthen its balance sheet. The growth First Choice CU (WI) has shown is above average. Capitalization Both FDIC and NCUA consider capitalization levels of banks and credit unions to be of high importance. Higher capitalization allows for a greater buffer when cover loans that may fail in the future. First Choice CU (WI) has $27.24 million in assets with $4.28 million in equity, resulting in a capitalization level of 15.73%, which is excellent.

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