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DETAILSINSTITUTIONAPYMINMAXPRODUCT
UFB Direct0.20%$5k-Money Market
Accounts mentioned in this post. Rates as of April 24, 2014

UFB Direct Cuts Money Market Rate - Best Option for Savers?

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UFB Direct

When UFB Direct raised its money market account yield to 1.30% on August 6th, I was hoping it would last for a few months. Unfortunately, it lasted less than a month. Yesterday, UFB Direct cut the money market account APY to 1.10% (Hat tip to the reader who posted this news in the forum).

UFB Direct, a division of BofI Federal Bank, introduced this money market account in May. When it was first introduced in May, the yield was 1.15%. It was increased to 1.25% in June. The account details and the current rates are listed in the money market section of UFB Direct.

This money market yield of 1.10% is still a rate leader for a non-promo rate that's available for new and existing customers. However, I'm worried that this rate cut may not be the last. UFB Direct's savings account had a 1.30% APY for its first 6 months. It then fell to 1.10% APY in January. It was followed by a bunch of small rate cuts in February until the rate bottomed out at 0.80%.

If you're looking for a savings account rate leader that will be a rate leader for the long run, it's not easy. I reviewed the rate history of a few of the current rate leaders in this post.

If you want a savings account rate leader, you should probably expect to switch banks at least twice a year.

Another option is to use one or more reward checking accounts, but reward checking rates have also fallen over the last few years. Falling reward checking balance caps is also an issue. For example, that initial yield of 3% for up to $25K may now be down to 2% for up to only $10K.

Bank of Internet USA, another division of BofI Federal Bank, continues to offer 1.25% APY on its Rewards Checking account. This rate has held since July 2011. This rate is low compared to other reward checking accounts, but it applies to all balances (there's no balance cap). Now that the rate is higher than any non-promo savings account rate, this rewards checking account is looking more appealing. My last review of this account was on its one-year anniversary.

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  Tags: UFB Direct, money market accounts, savings account, checking account

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Comments
4 comments.
Comment #1 by bobert posted on
bobert
TIAADIRECT is not currently accepting new customers.  But if you do have an account, they still pay 1.25% on the high yield savings and money market.  NOTE - ACH transfers take 3-4 business days.

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Comment #2 by Anonymous posted on
Anonymous
I have a TIAA account and transfers do not take 3 -4 days unless you do it on a weekend or holiday

4
Comment #4 by RichReg posted on
RichReg
UFB is much, much worse as far as ACH is concerned compared to TiaaDirect.

And if you decide to close out because of the sneaky little rate cut they just pulled, you can't write a check to close the account because they steal your accrued interest. You have to leave a minimum of $5000 in there, THEN wait for the interest to pay, and then close it out. And of course, you will still wait the aforementioned 3-4 days (if you use their ACH system) to make the final withdrawal.

I was warned by this website to keep away from UFB. Why didn't I listen??????

1