Worst Banking Experience

I have banked with several institutions and TruWest Credit Union certainly wins the award for the worst in every aspect.  I have yet to speak to a customer service representative who is not rude, demeaning, and not helpful.  Calling to express concerns regarding the poor customer service served to be useless as the only "person" to answer was a voicemail and the effort to return my call was not put forth.  This is not a "personal attack" but rather constructive criticism recommending that your "customer service" begin to do just that...actually serve the customer.