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Overview / Commentary
211 North Broadway, Suite 1000
St. Louis, MO 63102

TIAA Direct is the banking component and brand of TIAA-CREF Trust Company. The Trust Company is a subsidiary of TIAA-CREF, a Fortune 100 financial services company that was born out of an act of the New York State Legislature in 1918 to provide life insurance to college professors. TIAA Direct operates as a bank offering depository and lending products and services to individual consumers.

The bank’s products consist of an interest checking account, a high yield savings account, Money Market accounts, and Certificates of Deposit (CDs) on the deposit side, and mortgage and home equity loans on the lending side. The checking account has no minimum balance requirements and no monthly fees, and can be opened with a minimal initial deposit. Free checks, a debit card, and a competitive interest rate also come with the checking account. The high yield savings account offers one of the top interest rates nationally available and comes with no monthly fees or minimum balance requirements.

DepositAccounts.com reported that in December 2012 the bank began allowing customers to designate beneficiaries to their savings accounts. Money Market accounts offer similar options and rates to that of the savings account and allow for check writing ATM withdrawal as well. ACH transfer limits on both the savings and Money Market accounts were lowered significantly at the beginning of 2013. Three CDs are offered in term lengths of 6 months, 1 year, and 2 years. The rates on these CDs are also competitive along with TIAA Direct’s other account offerings. The bank is able to be competitive because it has no overhead costs associated with operating physical branches.

TIAA Direct online banking is a secure and convenient system through which accounts can be opened and managed. Online statements are available to be view through the system and tasks like Bill Pay, remote deposit, money transfers, and direct deposit can be accomplished. Mobile banking provides the same functions plus remote deposit via the camera of a smartphone or tablet device.

TIAA-CREF Trust Company was established in 1998 as the corporation sought to get into the retail banking business. TIAA-CREF is an acronym for Teachers Insurance and Annuity Association – College Retirement Equities Fund. TIAA Direct is the banking front of the Trust Company and is headquartered in St. Louis, Missouri. The bank manages its customers’ accounts exclusively through its online banking system and has no physical branches.

Related Posts

Another $100 Bonus For TIAA Direct High Yield Savings Account - 2/17/2017

Came across another TIAA Direct promo. Not nearly as good as the November promo: Get $100 when you open your High Yield Savings account by 3/31/2017 and maintain a $15,000 minimum daily balance for 100 days. Doesn’t appear to be targeted. Here’s part of the small print: Eligibility. This offer will be available for a new TIAA Direct High Yield Savings account, applied for online or by calling 844-567-8937 using promotion code D17SAVMB100. Link to offer https://www.tiaadirect.com/public/banking/land/display/2017Q1_save100_B

TIAA Direct Offers $250 Bonus For New High Yield Savings Account - 11/17/2016

Now through December 5, 2016, TIAA Direct is offering a $250 bonus when opening a new High Yield Savings account with a minimum deposit of $15k.

$250 Bonus For TIAA Direct Savings Account With $15,000 Deposit - 11/16/2016

Came across another TIAA Direct promo. Much better than the last one: Get $250 when you open your High Yield Savings account by 12/5/2016 and maintain a minimum daily balance of $15,000 for 90 days.Might be targeted. If you’re interest, it would be a good idea to call TIAA Direct at 844-567-8939 and mention offer code S106MB250 Link to offer Small print Eligibility. This offer will be available for a new TIAA Direct High Yield Savings account, applied for online or by calling 844-567-8939 using promotion code S106MB250. Only one (1) offer is available per customer. This offer is only intended for the addressee of the email that was received, may not be combined with any other offers from TIAA Direct and is not available to existing savings customers. Offer Terms. TIAA Direct will credit a $250 bonus to a new High Yield Savings account if the account is opened by 12/5/2

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Reviews (8)

One Of The Best Banks You Never Have To See

Posted by: mcpeak02 | Mar 16, 2016

TIAA Direct has been great to deal with in nearly every facet. Recently, I began doing some research for a new banking institution. I needed a separate account for my business line. The options at my local big banks were just not cutting it for me. At TIAA, they were able to set me up with a checking account system that would automatically draw funds out as needed and pay certain expenses when available. This service allows me to have one less hassle to worry about. I can rest easy knowing my expenses will be covered and I will never have to deal with any fees. This entire process was free and done with limited hassle. While there, I checking into rates on some of their deposit accounts. This is my only complaint about them. Their rates are slightly below average that I was able to find elsewhere.

Very Satisfied With Its Usefulness

Posted by: redfarm | Nov 23, 2014

While disappointed with the interest rate drops, I'm satisfied with the customer service which has always been helpful. I use the money market for writing checks (up to 6 a month) and ATM cash withdrawals (many no-fee locations), and the checking account for paying bills online (unlimited). Easy to deposit checks with a smart phone app. This isn't my main bank account for earning interest on my savings (unless its rate rises), but it is very good for banking transactions without the banking fees.

TIAA Direct Increases High Yield Savings Rate To 0.80%

Posted by: rjcohen | Jul 3, 2014

I had been struck by inertia after TIAA dropped its rate to 0.40%. Just as I was mobilizing to move money, I received an e-mail from TIAA Direct on June 30 announcing its new rate of 0.80%. Close enough to the top to demobilize!

Customer Service Releasing Funds

Trying to get funds released from TIAA. We are 4 weeks into calling with each week's response being "no one has requested these funds to be released". Even called the same week and they stated it is scheduled to be delivered and is in queue and should mail 3-5 days after request. We call in when they say it was going to be received and then they say..."no one has requested it to be released." 4 weeks of this and requests to be called by Supervisor have not been returned. I believe the CSR's are not that stupid or incompetent and this is a business practice to keep funds they are not entitled to keep. I filed with BBB and will be filing with Attorney General's office as well. I plan to use Facebook and since I am an executive, I plan to use Linkdn and the groups I am associated with let everyone know of these questionable business practices.

NOT A Good Experience!

The rates at TIAA Direct, which was what drew me to this institution in the first place nearly two years ago, have really gone downhill. Their customer service is just atrocious. I have both checking and savings with them. I've had just one problem after another with my checking account. A couple of times, these issues left me without access to my money. This last time, it took multiple phone calls to different departments to resolve anything. After about a week, I was directed Candace (Candi) Kendall in the fraud department which was apparently the source of my issue - they had decided to put a hold on my account without notifying me. There was no fraud. They had decided to do this because I withdrew some of my own money (within the strictly limited amounts imposed by the bank). I do believe that they don't care about pushing customers away - their rates and their services are just that bad!

Wants Out Of Banking Business

Posted by: planxy | Jun 26, 2014

Update 2017. Signed up for promotion on deposits, spoke with rep. at length, its computer had problems that day. Was deemed "ineligible" because of inability of bank to fund new account with anything but snail-mailed check, which would arrive after "deadline." Never mind that I was already on file there.

Original review from 2014. Industry sources tell me this institution no longer accepts new accounts and sets interest rates to make existing holders go away. Tried to make me provide all the information needed to open (credit account) under Know Your Customer regulations all over again after 2 years holding savings account to retain it.

Unhappy With 0.80% Rate

Posted by: Tee | May 17, 2014

I closed my account due to there reduced interest rates not worth your time at this current rate 0.80%.

Waste Of Time

Posted by: Robin240 | Oct 28, 2013

I contacted TIAA Direct about opening a home equity line of credit so I could purchase a second home for work purposes. I have a very good job, my credit rating is excellent ,and I already own my primary residence, which is in another state, free and clear. After taking a considerable amount of time talking with the representative and completing the application, I later learned that my application was more or less disqualified, apparently because I am already renting an apartment (instead of staying in a hotel) in the city where I would like to purchase the second residence. Very strange. I guess they aren't really looking for qualified people to lend money to.


Health Grade Components

FDIC Certificate #34723
Year Established1998
Primary RegulatorOCC
Profit Margin
Return on Assets - YTD0.11%
Return on Equity - YTD0.85%
Annual Interest Income$101.6MM
Assets and Liabilities
AssetsQ4 2016vs Q4 2015$4.52B$3.52B
LoansQ4 2016vs Q4 2015$3.52B$2.51B
DepositsQ4 2016vs Q4 2015$3.63B$2.55B
Equity CapitalQ4 2016vs Q4 2015$561.7MM$447.9MM
Loan Loss AllowanceQ4 2016vs Q4 2015$36.6MM$27.4MM
Unbacked Noncurrent LoansQ4 2016vs Q4 2015$810.00K$0
Real Estate OwnedQ4 2016vs Q4 2015$0$0
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Always verify rates and promotions with the bank or credit union. We are not TIAA Direct; we are a rate comparison website and cannot provide official rates or promotions.

* The APY shown varies based on the deposit amount. Expand the listing to see APYs for other deposit amounts.

TIAA Direct Savings Account Rates

0.65%--High Yield Savings

TIAA Direct Money Market Rates

0.90%*$100k*-Money Market
OTHER TIERS: 0.60% Up to $25k | 0.70% $25k - $50k | 0.75% $50k - $100k

TIAA Direct Checking Account Rates

0.15%*$25k*-Interest Checking
OTHER TIERS: 0.05% Up to $1,500 | 0.10% $1,500 - $25k

TIAA Direct CD Rates

1.49%--60 Months CD
1.40%--48 Months CD
1.36%--36 Months CD
1.25%--30 Months CD
1.08%--24 Months CD
1.08%--25 Months CD
1.01%--12 Months CD
1.01%--13 Months CD
0.95%--18 Months CD
0.65%--9 Months CD
0.60%--6 Months CD

TIAA Direct is an Internet only bank and does not have branch locations. Its headquarters is located at 211 North Broadway, Suite 1000 - St. Louis, MO 63102