Holiday Shoppers Should Be Wary Of Gift Card Fraud

[...] According to the National Retail Federation, four out of 10 consumers are purchasing gift cards as presents. But as America’s reliance on gift cards continues to climb, the risk of fraud does, too. Experts say it is a real issue that retailers are actively combating.

[..] There are two common scams...The first is when thieves use stolen credit card numbers to purchase gift cards.  The second involves scammers taking digital photos of serial numbers on blank gift cards sold in stores.

Consumers can easily avoid such mishaps with a few easy steps.