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Consumers Who Bite On Banking Promotions Aren’t Worthless Cheapskates

Thursday, March 13, 2014 - 8:22 AM
"The common argument from marketing executives who can’t give away $150 to each new customer is that consumers who jump at promotions are deal seekers and won’t be profitable. Is this true? No. Attractive promotional offers motivate people to shop who are otherwise apathetic."

Consumers Who Bite On Banking Promotions Aren't Worthless Cheapskates
6
ShorebreakShorebreak2,621 posts since
Apr 6, 2010
Rep Points: 14,205
1. Friday, March 14, 2014 - 8:46 AM
A few years ago my sister, her husband, my husband and I, each made about $3,500 using bank checking, saving, and credit card promotions. It helped pay for my sisters cancers drugs and my husbands prescriptions. I used the credit card promotions when I filled my oil tank and in 1998 I used a cash back credit card and purchased a new car. Could not do that when I purchased a new one last year. 
When we built our home we saved about $8,000 by shopping for the best prices, using sales, rebates and a 5% cash back for 6 months on everything credit card. 
3
Ally6770Ally6770912 posts since
Jan 16, 2010
Rep Points: 2,655
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