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ING Direct's New Cash Back Debit Card Promotion


I just received an email from ING Direct on their upcoming promotion. You can get 1% cash back from June 1st to July 31, 2007 when you use your Electric Orange MasterCard Debit Card to make a signature-based purchase. Here's the promotional page. Cash back is limited to a total of $500 during this period.

Note, it sounded like you would be using this as a credit card, but it still seems to be a debit card even without the PIN. Here's how ING explains it.

Looks like ING Direct is taking a page from Emigrant Direct credit card which offers 1.4% cash back. With so many credit cards offering 1% to 5% cash back, even Emigrant Direct's cash back credit card wasn't that great. So I don't expect this new promotion from ING to create much excitement. Perhaps if it were 5%, it would have been interesting.

For more info on the Electric Orange Checking Account, please see this post.

  Tags: ING DIRECT, checking account

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