Chief Financial Credit Union

Overview / Commentary
200 Diversion St Ste 200
Rochester Hills, MI 48307

Chief Financial Credit Union is headquartered in Rochester Hills and is the 72nd largest credit union in the state of Michigan. It is also the 1,259th largest credit union in the nation. It was established in 1941 and as of December of 2019, it had grown to 41 employees and 25,562 members at 3 locations. Chief Financial Credit Union has an A+ health rating.

Reviews (8)

Been A Member For Years

Posted by: |

I came across this site on a google search and wanted to talk a bit about my experience with Chief. I have been a member since 1997! I have never been hit with any nonsense fees, and even when my deposit did not arrive on time they were kind enough to refund a NSF fee for me when I explained the situation to them. I have had many auto and signature loans through them and I would not think of going anywhere else with the service that I get every time I walk into the door. My checking account even pays me back as long as I meet some easy qualifications! I have never had anyone be rude to me when I have done any of my banking needs, and I tell all of my friends and family that they should use Chief Financial too!

Great Rates And Great People

Posted by: |

Whether banking online or speaking with a Chief employee, fantastic experience. Very patient and helpful; I would highly recommend Chief to anyone looking for great rates and great people. Added plus is the community involvement - wonderful to see a business giving back so much to the local community

Fantastic Experience

Posted by: |

I joined Chief Financial while looking for a credit union with great benefits. Discovered a bonus of working with professional, pleasant and truly helpful people. Highly recommend!

Awesome Credit Union

I became a member searching online for a credit union in the area. They have hundreds of five star ratings on Google. You can see why. Great service, great rates, great technology. They're like family!

5% interest on checking account, can't be beat!!

Longtime Member

Posted by: |

I've been a member at Chief for years and have had nothing but wonderful experiences. I usually call once a week to keep updated on my account and those girls that answer the phones are always so helpful and sweet. They answer all the questions I have and even give me information about products they offer that I didn't know they had. I will be a member for life!

Join Chief Today!

Posted by: |

No better place to bank! The customer service and products are above expectation.

Happy Member, Love My Credit Union!

Products with rates that are second to none, both on loans and deposits. Every time I interact with Chief Financial Credit Union their employees are courteous, approachable, and professional. I was referred by a family member, and am so happy I joined! Lifelong member!

Horrible Customer Service

Posted by: |

I was talking to Lucy at the Rochester Branch. She told me I would be banned from using the online service because it took the financial team 2 hours to figure out where the ACH transaction went. The money for the loan was taken out of my bank. She never apologized, she was rude and unhelpful. I asked to leave a message for the financial manger which is Ashley Ritzel (so I was told) I was on hold music for 15 minutes and no one ever came back on the line and I was not connected. I have never been treated so poorly. I can't even rate the kind of CS I received. I work in the same industry and you should bend over backwards to help the customer and certainly not threaten them. I would like to see if I get a response. Doubt it. They don't care about their customers.


Health Grade Components

NCUA #4271
Year Chartered1941
Primary Regulator
Profit Margin
Return on Assets - YTD1%
Return on Equity - YTD6.78%
Annual Interest Income$7.1MM
Assets and Liabilities
AssetsQ4 2019vs Q4 2018$155.0MM$148.9MM
LoansQ4 2019vs Q4 2018$120.0MM$134.7MM
DepositsQ4 2019vs Q4 2018$131.3MM$125.6MM
Equity CapitalQ4 2019vs Q4 2018$22.8MM$21.2MM
Loan Loss AllowanceQ4 2019vs Q4 2018$1.1MM$1.2MM
Unbacked Noncurrent LoansQ4 2019vs Q4 2018$1.0MM$884.00K
Real Estate OwnedQ4 2019vs Q4 2018$0$0

Rates for Chief Financial Credit Union are currently being reviewed.


Chief Financial Credit Union Locations
Branch Office790 Joslyn AvePontiac, MI 48340-2918
Branch Office4080 Schaefer RdDearborn, MI 48126-3683
Corporate Office200 Diversion St Ste 200Rochester Hills, MI 48307-2207

The financial institution, product, and APY (Annual Percentage Yield) data displayed on this website is gathered from various sources and may not reflect all of the offers available in your region. Although we strive to provide the most accurate data possible, we cannot guarantee its accuracy. The content displayed is for general information purposes only; always verify account details and availability with the financial institution before opening an account. Contact [email protected] to report inaccurate info or to request offers be included in this website. We are not affiliated with the financial institutions included in this website.