Simplicity Credit Union

Overview / Commentary
222 E Upham St
Marshfield, WI 54449

Simplicity Credit Union is headquartered in Marshfield and is the 22nd largest credit union in the state of Wisconsin. It is also the 756th largest credit union in the nation. It was established in 1949 and as of December of 2023, it had grown to 107 employees and 27,585 members at 6 locations. Simplicity Credit Union has an A health rating.

Field of Membership Restrictions

Membership in Simplicity Credit Union is open to those who live or work in the Wisconsin counties of Adams, Brown, Calumet, Chippewa, Clark, Eau Claire, Fond du Lac, Jackson, Marathon, Outagamie, Portage, Shawano, Taylor, Trempealeau, Waupaca, Waushara, Winnebago, or Wood. Membership is also open to employees of several Select Employer Groups, including CP Rail Systems, City of Neenah, and Neenah Joint School District.
See current membership details

Related Posts

Simplicity Credit Union (WI) Offers Rate-Leading 6-Month CD Special - 11/17/2023

Simplicity Credit Union (18 WI counties) has added a rate-leading 6-month CD Special. There is no minimum opening deposit requirement, but all funds must be new money.

Reviews (5)

A solid credit union.

Posted by: |

Central city credit union is a very good credit union. In terms of deposit accounts, I have a savings and a checking account currently, and had a CD at one point. Firstly, the customer service is wonderful. The employees are trained very well at how to handle any situation, and I always feel that they are doing their best to find a solution. I've always felt like they are on my side, unlike at other financial institutions. They only offer me services if it is actually something that could benefit me, they aren't just trying to make sales. They are also very understanding of situations and are happy to refund fees, which are very reasonable to begin with. They also have many products and services just like any other bank. They also have a great advantage over other credit unions through the shared branch service, where you can access your Central City Credit Union account at other credit unions that are part of the network. This lets you take advantage of the great rates no matter where you are. The online banking and mobile banking options are full featured, you can deposit checks through the mobile app. This credit union makes me feel like I am part of a family, I am well taken care of. I am happy to have Central city credit union as my primary financial.

I Would Never Recommend This Credit Union

Posted by: |

The rate that this credit union deserves is a minus for every category.

I would not recommend this credit union to my worst enemy .

I feel they would take your last dollar if they could get by with it.

Stay away from this place.

Overall Rating No Stars
- 0 Customer Service
Web / Mobile Experience
- 0
Competitive Products
- 0
Reasonable Fees
- 0

Horrible Service Now

Posted by: |

We have banked with this credit union when it was Point Plus, then Central City and it was a wonderful bank. Friendly, fast customer service. Now that it is Simplicity, it is horrible! Long lines in drive up, no Saturday hours, on hold when calling the bank for over 10 mins-then directed to leave a message. I will be looking for another bank.

Not Impressed

It's now next to impossible to get ahold of someone since the change to Simplicity. Not Impressed with the changes. Very impersonal and ridiculous.

Customer Service

Posted by: |

I've had an account at this credit union since i was a child, but have since changed banks because of poor customer service thoughout the organization


Health Grade Components

NCUA #66678
Year Chartered1949
Primary Regulator
Profit Margin
Return on Assets - YTD0.75%
Return on Equity - YTD8.04%
Annual Interest Income$21MM
Assets and Liabilities
AssetsQ4 2023vs Q4 2022$461.1MM$431.9MM
LoansQ4 2023vs Q4 2022$375MM$321.6MM
DepositsQ4 2023vs Q4 2022$392.2MM$373.4MM
Equity CapitalQ4 2023vs Q4 2022$42.4MM$38.6MM
Loan Loss AllowanceQ4 2023vs Q4 2022$1.5MM$1.5MM
Unbacked Noncurrent LoansQ4 2023vs Q4 2022$1.9MM$1.5MM
Real Estate OwnedQ4 2023vs Q4 2022$0$0

Rates for Simplicity Credit Union are currently being reviewed.


Simplicity Credit Union Locations
Branch Office222 E Upham StMarshfield, WI 54449-1543
Branch Office3101 Hoover RdStevens Point, WI 54481
Branch Office2331 Post RdPlover, WI 54467
Branch Office103 S Central AveMarshfield, WI 54449
Branch Office335 W Division StNeillsville, WI 54456
Branch Office219 W Cecil StNeenah, WI 54956-3246

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